AUGUST 12 STUFF

NEWS RELEASE 

For Immediate Distribution

August 12, 2020

THE FRINGE THAT NEVER WAS KICKS OFF 
ONLINE FROM THE COMFORT OF WHEREVER YOU ARE!

Edmonton, AB – Running August 13 to 23, 2020 The Fringe That Never Was is a digital celebration of art, community, and togetherness (even when we’re apart). Fringers from near and far will settle in for 11-days of digital fringe shows, interviews, parties and more featuring favourite Fringe artists and new faces you’ll come to love.

The 11-day run coincides with this year’sTears, Beers and Tickets You’ll Never Use fundraiser all in an effort to raise $1 million for the Edmonton International Fringe Festival. From that, 30% will go to a newly established artist endowment fund to support artists in need for years to come, and 70% will be directed towards Fringe operations to build an amazing Festival in 2021 when we can all gather again.

“Our organization is expected to take a devastating $3 million loss this year because of the cancellation of the Festival, due to the COVID-19 pandemic,” says Artistic Director, Murray Utas. “This directly affects the tireless behind-the-scenes work of staff, and the 1,600 out-of-work artists dependent on ticket sales that annually generate over $1 million.” 

 

Programming for The Fringe That Never Wasis free and can be accessed online through Fringe TV. Fringers are still being asked to support by donating their yearly Fringe budget, by donating a beer they’ll never drink ($7) or donating a ticket to a show they’ll never see ($10). Supporters can donate online at www.fringetheatre.ca/give. For a running total of funds raised please visit the TEARS CALCULATOR.

The Fringe That Never Was will kick off with Opening Ceremonies online Thursday, August 13 at 6:00 p.m. To view a full listing of events over the 11-day run visit: https://www.fringetheatre.ca/festival/events/

For more information or to schedule an interview with organizers and artists please reach out through the contact information below:

 

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